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How should an advertiser with stores in both India and Germany set up an AdWords account to target users in these different locations?

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How should an advertiser with stores in both India and Germany set up an AdWords account to target users in these different locations?

Answer:

  • None of the above. AdWords can’t target users in specific locations.
  •  Create two separate ad groups, each targeting one of these locations.
  •  Create two separate accounts, one for each of these locations.
  •  Create two separate campaigns, each targeting one of these locations.
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