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Mary’s campaign consistently meets its average daily budget. What should she do to maximize her budget throughout the entire day?

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Mary’s campaign consistently meets its average daily budget. What should she do to maximize her budget throughout the entire day?

Answer:

  • Change the ad delivery method from “Standard” to “Accelerated”
  •  Increase her daily budget
  •  Segment her campaign performance by time of day
  •  Change the ad delivery method from “Accelerated” to “Standard”
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