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A client wants to promote her new mobile app by showing her ads in other mobile apps. How can AdWords help accomplish her goal?

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A client wants to promote her new mobile app by showing her ads in other mobile apps. How can AdWords help accomplish her goal?

Answer:

  • She can use keywords like “mobile app” to target people who are more likely to download her app
  •  Google’s Search Network will help her target people who are more likely to download her app
  •  She can use mobile app extensions to reach users in apps
  •  Google’s Display Network includes many mobile apps where she could show her ad
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