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While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together in an ad group because it will allow her to:

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While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together in an ad group because it will allow her to:

Answer:

  • only create one ad that’s relevant to all keywords
  •  create ads that are relevant to all keywords
  •  create a different ad for each keyword
  •  create multiple ads for each keyword
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